Lub d is a Thai hostel brand that has just launched its first international branch in Siem Reap, Cambodia. The new hostel has 87 rooms and approximately 300 beds. We designed the entire graphic environment, including the hostel sign, all signage, decorative graphics and the hostel mascot. Our design concept was developed from the unique style of the local fishermen’s houses in Siem Reap, with their long, thin-legged wooden structures and authentic colour scheme.